An 0-2 record hurts. And it's especially hard for the Jacksonville Jaguars, who have now lost 17 straight games dating back to last season.
It's the longest losing streak in franchise history.
Though only two of those losses have come under head coach Urban Meyer, Jacksonville's 0-2 start gave the rookie NFL coach consecutive regular-season losses for the first time since a three-game stretch with the Florida Gators in 2010.
Following the Jaguars' 23-13 defeat by the Denver Broncos -- Jacksonville's sixth straight by double digits -- Meyer wanted to assure his new fan base that the franchise's rebuild remains in committed hands.