Back to the Aston Villa Newsfeed

OLIVER HOLT: Intoxicated by all the transfer millions this summer, have we already forgotten how greedy clubs tried to ruin our game with failed European Super League plans?

The names of young footballers have rolled across the bottom of our screens this summer, twinned with the Monopoly money figures that have become their alternative identities. Their name is money and money is their name and we hang their transfer fees around their necks like dog tags that can be ripped off one day as the evidence of what their worth to us once was.

Jack Grealish from Aston Villa to Manchester City for £100million. Cristian Romero from Atalanta to Spurs for £47m. Danny Ings from Southampton to Aston Villa for £25m. Ben White from Brighton to Arsenal for £50m.