Penalty shootouts could be radically overhauled under a proposal from former Arsenal chief David Dein - who wants players to take spot kicks at both ends.
The current system sees captains from both teams flipping a coin at the end of extra time if two sides cannot be separated to determine which end players will shoot at.
But that means one team will be forced to take their spot kick in front of opposition fans - who will understandably do their best to put them off, making gestures and making loud noise - something Dein thinks is 'unfair'.