Back to the Arkansas Razorbacks Newsfeed

Trey Knox, Hot Ballers Cash In while Opening Gates to Brave New NIL Era

Related Topics: Arkansas, Oliver Miller

Treylon Burks may be Arkansas’ best receiver, but teammate Trey Knox has something he doesn’t – a dog. Or at least a more appealing one.

As the clock struck midnight July 1 signaling the beginning of collegiate athletes cashing in on their name, image, likeness (NIL), it was Knox, and not Burks, who struck a deal first.

PetSmart, a national pet superstore, signed Knox and his husky, Blue, to a social media deal.

“I have always been proud to be a student-athlete and an Arkansas football player, but I am just as proud to be a dog dad to Blue,” Knox said in a statement.