A longtime friend, Stephen Caldwell, wrote to make a few suggestions on how the University of Arkansas could make the football game experience better for ticket buyers.
Understand, sagging attendance is a national concern as alternative options to watch a game emerge.
With every game on TV or the internet, schools are faced with a generation or two that would rather not sit in the sun, which hampers the use of their cellphones.
Alabama’s president was whining last week that an 11 a.m. game was going to hurt the Crimson Tide’s attendance.
Alabama is still an official sellout, but when a fan stays home instead of watching the Tide beat the heck out of a directional school, expensive food or drinks are not purchased.