Graphic communication helps coaches reach targets

Photo by Razorback Football TwitterA graphic highlights Arkansas' recruiting work prior to the 2018 signing period. While the offensive coordinator at Clemson, Chad Morris was exposed to the Tigers' aggressive recruiting tactics on social media. He's brought a similar approach as the coach of the University of Arkansas, Fayetteville.

He and his assistants are one of the more active staffs in the nation on Twitter, and they often use graphics that assistant director of recruiting and graphics Cody Vincent creates to promote the program.

On signing day, the staff direct-messaged numerous junior prospects a graphic showing Morris at a dry-erase whiteboard where it shows #RazorFAST19 at the top…