If you missed it, the nicknames that will appear on the back of jerseys for 2018 Player’s Weekend were announced yesterday. This year’s Players’ Weekend will take place on the weekend of August 24th-26th. The Diamondbacks will be at home for three against the Mariners that weekend.
What this article presupposes is that I take the nicknames for the Diamondbacks that I, personally, like the best and brand them as the “best” ones in all headlines, and have people share this article on social media and say how much they agree/disagree with it in order to ratchet up engagement, which in a long and complicated way means $$$.