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Somers: Cardinals' new naming-rights deal pairs strange bedfellows amid mild reaction

Cardinals' stadium will be called State Farm Stadium under a new 18-year agreement between the Arizona Cardinals and State Farm. Rob Schumacher, azcentral sports

The leasing of naming rights to sporting venues and events often leads to odd couplings. No one knows that better than Arizonans.

We’ve had an NFL stadium located in Glendale named after a college with Phoenix in its title (University of Phoenix).

We’ve had a bowl game named after a citrus company (Sunkist), a computer operating system (IBM OS2), tortilla chips (Tostitos) and a video game system (PlayStation).