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Josh Jacobs talks to younger self in moving Kia commercial

The blessings keep flowing for Josh Jacobs and he’s taking full advantage of them.

After having a successful rookie season in the National Football League and snatching his first endorsement deal with Sleep Number, the former Alabama running back was featured in a major Super Bowl commercial for the All-New Kia Seltos AWD SUV. The setting of the ad is in Jacobs’ hometown of Tulsa, Okla. In the commercial, the No. 24 overall pick of the 2019 NFL Draft (Las Vegas Raiders) is driving around and then he sees his younger self running in the streets.

As a child, he grew up homeless with his siblings and his father did everything he could to protect them.