You are a simp.
Alabama Athletics doesn’t see you as a fan, a student, a ticket-holder, or even a consumer. They see you as a never-ending revenue stream.
While the left hand reaches for the wallet, the right hand harvests every scrap of information about you. You are an upsell, a resell, a file to be commodified and packaged to third parties.
Your “data”, as we so dismissively frame details about our lives, are in fact chattels. They are peppercorns. And we are the marks, with some being riper targets than others.
You are being harvested.