To the dismay of some fans, college football is heading in a direction that it’s never been before. As the sport evolves, fans may feel like simply cheering for a team is worthless.
Ticket and concession prices are soaring, making it impossible for some fans to attend games. For Alabama, a full-home student ticket package was $171 last year, and it is now $256 for the 2025 season.
Alabama athletic director Greg Byrne has taken heat over the last few months because of his efforts to drive in more donations to Yea Alabama, the school’s NIL collective.