The 2026 World Cup is just over 3 years away, and FIFA has an image that they feel will capture the essence of the most popular tournament on earth. Last night, in a glitzy event at the Griffith Observatory in Los Angeles, FIFA revealed the brand logo for the 2026 World Cup that seeks to unite the three host nations: the United States, Canada, and Mexico.
#WeAre26 pic.twitter.com/H1SyqypUYY
— FIFA World Cup (@FIFAWorldCup) May 18, 2023
FIFA also announced the WE ARE 26 campaign, which seeks to play an integral role in the World Cup branding.