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Sports tech in 2017: What's next after wrist-worn wearables and fitness trackers?

Sports technology might start to disappear in 2017. Don’t worry, the end isn’t near; now isn’t the time to repent. Wearable gadgets are here to stay, and the data stream from sports is only going to get bigger and bigger. But the greatest technological advancement to come in the next couple of years could just be invisibility.

Fitbits, Apple Watches, and other wearables have become an ever-present sight at many sports events.

“If we were to go show up at a marathon somewhere, my bet would be that everybody in that first corral has a wearable on, if not more than one,” says Shawn DuBravac, chief economist of the Consumer Technology Association.