In January 2023, Marta Kostyuk became the first complete Wilson ambassador, with her racquets, tennis shoes and clothing all bearing the “W” logo. Little did we anticipate that this partnership would transcend the boundaries of sport, culminating in a breathtaking collaboration for one of the most significant days in the Ukrainian tennis player’s life – her wedding.
While Wilson had already elevated Kostyuk’s on-court fashion to unprecedented heights with their meticulously designed tennis apparel, the revelation that they had delved into the realm of bridal fashion took everyone by surprise.