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Grabyo Cloud Producer Turns Social Live Streaming Into TV-Quality Productions

Social video platform Grabyo announced Monday the launch of Grabyo Cloud Producer, a browser-based production suite for professional-quality live streams that was used earlier this month as the Hero Caribbean Premier League draft was shown on Facebook Live.

As the commissioner announced the cricket players who were drafted, there were pre-recorded video segments and highlights shown along with live graphics overlays that showed how streaming shows across social media could be done without expensive broadcast production systems and hardware.

“Using Cloud Producer to insert graphics overlays and pre-recorded VOD content in real-time helped create a top-quality and innovative live broadcast which extended the reach and appeal of the biggest party in sport to an established and new audience of followers and we look forward to building on that relationship for the months and years to come,” Caroline Smith, Head of Digital for Hero CPL, said in a statement.