On Feb. 18, Brazilian soccer teams Atlético Paranaense and Coritiba made a joint announcement that in their match the following day, history would be made. It was supposed to be the first match in Brazilian history that would be broadcast exclusively on YouTube and Facebook. The streaming was something innovative that many sports leagues would want to highlight for how forward-thinking it is.
But according to both Atlético Paranaense and Coritiba, the Federação Paranaense de Futebol prevented the match from starting because transmissions on YouTube and Facebook would have been contrary to the interests of the affiliates of the two teams, which called the cancellation “arbitrary and unreasonable.