People have been posting videos on social media showing thick black smoke rising into the sky
Fire crews have spent the night at the scene of a huge fire near Southampton FC's St Mary's Stadium.
It broke out at industrial units close to the stadium sending a vast plume of smoke into the sky over the city on Wednesday, at about 13:00 GMT.
At its height more than 100 firefighters were at the fire which led to the Saints Championship match against Preston being called off.
Marine Parade remains closed and people are being asked to avoid the area.