TV stars And and Dec were among the thousands of Newcastle United supporters cheering on the Toon Army as they ushered in a new era under Saudi ownership.
The vast majority of fans were in high spirits, including some who wore dish cloths on their heads, to pay tribute to the Premier League's richest owners.
However, before the 4.30pm kick off against Tottenham, protesters were spotted outside the 52,000 seater stadium.
There has been strong opposition since the £300million takeover due to human rights abuses in Saudi Arabia and the killing of journalist Jamal Khashoggi in 2018.