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Big Year for Unibet: Record Revenues in 2015 Despite a Decline in Poker

Unibet Group plc, the owner of Unibet Poker, recorded record revenue in 2015, according to the annual report published to its investors earlier this week.

Gross winning revenue increased by 13.5 percent from £312 million in 2014 to a new record of £354.1 million in 2015. The increase was spurred by a monumental 61.5-percent growth in active customers, with 921,150 active customers at the end of 2015 when compared to the 570,360 customers at the end of 2014.

Some of the customer growth was not organic in nature, with the company adding 156,208 active customers from businesses it acquired during 2015.