NEWARK, N.J. – Prudential Center, the New Jersey Devils and Goya Foods, the largest Hispanic owned food company in the United States, today announced a new partnership that will give the popular food brand a multi-platform presence and new culinary experience for consumers at the Newark arena. In honor of the new partnership, Goya will donate 100 tickets to the Catholic Charities of the Archdiocese of Newark for the New Jersey Devils’ 2015-16 season opener on Friday, October 9 at 7 p.m.
Goya, based in Jersey City, N.J., will be the presenting sponsor of Prudential Center’s Latin concession locations, including the Ironbound on the upper concourse, named after Newark’s largely Hispanic district adjacent to the arena, and the Goya Street Taco Stand on the main concourse.