The Boston Breakers have found another sponsor in the form of Bud Light, adding them to the ranks of NWSL clubs who have found high-profile team sponsors this season.
“This is an exciting partnership for us as we look to tap into the 21 to 30-year-old age group,” said general manager Lee Billiard via team press release. “With Bud Light’s knowledge and promotion to that crowd, we hope to see a greater awareness of our team along with an increase in attendance of that specific demographic. Bud Light will also be promoting us during their own weekly activations, which is huge exposure for us.