He's a cap-on-backward, fast-talking bundle of energy. He's eminently likable and relates well to a wide range of folks.
As a Nebraska assistant football coach, he clearly believes in himself and the people around him.
In that regard, I asked Williams what crosses his mind when he hears someone say it's difficult to recruit to Nebraska.
"I'll say they just didn't work hard enough," he said earlier this week. "The fan support's amazing. The players are amazing. Anytime you have players who believe in coaches, and you have coaches who believe in the environment and atmosphere, that (place) shouldn't be hard to recruit to.