There's been a major announcement made today at the Bell Centre. The team formerly known as the Montreal Stars team has officially become les Canadiennes de Montréal.
When Geoff Molson mentioned that the Montreal Stars name was not bilingual, it was only a matter of time before the team would be going through a re-branding. The first official confirmation came during the CWHL Draft: a new name, logo, and uniforms were on their way.
Now that the new identity is here, you can expect a bigger presence from the team in terms of marketing and visibility.