Alliance MMA, Inc. (Nasdaq: AMMA) announced today that Ira S. Rainess has been appointed President of the company, effective immediately.
For nearly 30 years, Rainess has focused on complex legal deal structuring and business development for high-profile clients such as NFL Hall of Famer Ray Lewis and Major League Baseball legend Cal Ripken, Jr. As an experienced marketing executive who has created sponsor partnerships with global brands such as Red Bull, Chevrolet, EA Sports, Nike, Coca-Cola and Under Armour, Rainess’s industry expertise will enhance Alliance MMA’s reputation as an elite sports and media company.
“This is a remarkable opportunity to develop the Alliance MMA brand, while honing the Company’s operations in our efforts to attain profitability,” said Rainess.