Back in the day, the 1990s, high school football recruits would receive calls — typically answered on their parents’ push-button house phone — from college coaches interested in getting them to campus for a visit. They also received mail, actual physical letters and pamphlets in envelopes with postage stamps, from prospective football programs.
Times have changed in the recruiting process, with coaches and players having immediate access with cell phones and text messages and social media and direct messaging and Zoom sessions, online highlight clips, splashy you’d-look-great-in-this-uniform edits, and now, more recently, discussions of potential name, image and likeness (NIL) profits.