We have heard the term unleash the beast but now it’t time to Uncage the Birds!!!
So the new “Uncaged” Adidas football uniforms for the Auburn game were released today to a flurry of mixed reviews. And while these new crazy uniform styles may not appeal to the adult crowd you have to keep in mind that they don’t design them with a middle aged man or woman in mind. In the end, the new uniform is all about creating a product that can be marketed and enticing to 17-18 yr olds. Not only to encourage them to buy the Adidas product, but also updating the look and feel of the uniforms to give the athletes that sizzle factor.