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Countdown to Kickoff Launches September 1

As pre-season wraps up and the start of regular season football nears, the Indianapolis Colts are planning several events and promotions as a part of their 10-Day Countdown to Kickoff, presented by Verizon.

The Countdown begins the morning of the team’s final pre-season match-up against the Cincinnati Bengals on September 1, and will run through the team’s regular season home opener on September 11 against the Detroit Lions. The Countdown to Kickoff will include the launch of the Blue Friday Blitz program, the unveiling of a new oversized Colts helmet, presented by Anthem Blue Cross and Blue Shield, the Big Kickoff event with United Way of Central Indiana, and the Colts Kickoff Concert, presented by Verizon and sponsored in part by Bud Light.