Hull fans have not had an awful lot to shout about since the start of the season.
The Tigers have lost six of their last seven league games and currently lie in the relegation zone, a place many expect them to occupy until the end of the campaign.
In an attempt to improve the feeling around the KCOM stadium, the Humbersiders used the advertising hoardings to show the crowd lyrics to some of their favourite chants.
The move was predictably met with derision on social media and it did little to improve Hull's fortunes on the pitch.