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This Fresno State campaign is promoting mental health awareness among athletes

The Bulldog athletics department has launched the #BulldogBraveBulldogStrong campaign – a social media campaign aimed at addressing mental health among students but especially athletes.

At the heart of the campaign at Fresno State is a short, black and white video featuring Bulldog coaches, athletes and sports medicine staff. It announces that approximately one in five adults experiences mental illness in a given year, and that this rate is highest among college students. The video acknowledges that mental health is not normally talked about in the college sports world.

“Mental health challenges in college athletes is a silent epidemic,” according to the video.