Chiemi Maloy has had an on-again, off-again relationship with Facebook for years — but on Monday, in the wake of the social network’s unfolding scandal involving a data-mining firm, she’s unfriending for good.
“The idea that our activities are being tracked in some sort of data bank has always been out there,” Maloy, 28, of Salt Lake City, said Wednesday. “This seems like the weaponizing of your personal preferences and personal information.… It just seemed really shady.”
Maloy, who has an administrative job in a Utah tourism bureau, is just one locally who has followed the worldwide online campaign, called #deleteFacebook, growing in response to revelations in the media that Cambridge Analytica, a political data analysis firm with links to Donald Trump’s presidential campaign, breached Facebook’s data-collection rules.