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John Abbamondi: Nets will go after ‘next generation’ of fans in New York

Conceding that middle-aged fans like him aren’t going to change their loyalties easily, the Nets new CEO told season ticket holders Friday that he hopes to focus on the “next generation” of fans in the city ... and beyond.

It was John Abbamondi’s first meeting —via Zoom call— with season ticket holders since he was officially named CEO of the Nets and BSE Global, Joe Tsai’s holding company a little more than a week ago. He took questions from fans that were relayed by Chris Carrino.

Abbamondi described that “next generation” as fans who are as young as 8-to-10 year-olds, believing that if, as expected, the Nets have success in the coming years, it will translate to lifelong loyalty.