Another year, another set of projections. By now, with this being something like the fifth year of this exercise, you’re likely pretty familiar with it. If you aren’t, there’s a brief refresher (as well as some info about what’s changed) below.
Why do we care about projections, anyway?
Well, mostly, because they’re fun. It’s one thing to see how something happens in a vacuum — what you get is the knowledge of what happened. But when you combine that with what was expected to happen, you add contours to everything. You open up avenues of discussion about what was and wasn’t as expected, how it differed, why it differed, and so on.