One of the turquoise Roger Goodell clown towels distributed by Barstool Sports before the New England Patriots' season opener was signed by quarterback Tom Brady and then auctioned off for $6,500 at Matt Light Celebrity Shoot-Out.
A spokeswoman for Matt Light and the Light Foundation confirmed that the towel was sold during the live auction.
70,000 towels were distributed ahead of Goodell's return to Foxborough for a regular season game since handing down a four-game suspension to Brady for his role in the Deflategate scandal. Barstool Sports spent $140,000 on the towels and dubbed the stunt #OperationClownFace.