The annual NFL schedule release day is like the Super Bowl for the 32 club’s social media teams. This year did not disappoint either.
Whether it was the Denver Broncos enlisting the help of Hall of Fame quarterback Peyton Manning, the Los Angeles Chargers having Joey Bosa do a powerpoint presentation via Zoom, or the Carolina Panthers broadcasting a 9-minute brainstorming session, the entertainment value of the release videos knew no bounds.
The New England Patriots’ social team led by Lauren Spencer followed suit: they released a Home Shopping Network style clip in order to present the team’s 2021 opponents.