Fordham University isn’t exactly a traditional football hotbed—although the school does list Vince Lombardi among its notable alumni—but four years ago, in a room that used to host Jazzercise classes, Rams head coach Joe Moorhead hatched an offensive scheme that would soon unleash a Heisman Trophy frontrunner, reenergize a program idling in the wake of crippling sanctions and elevate its creator as one of this winter’s hottest coaching candidates.
The coaches and players who were a part of it tell the story of how the most dynamic attack in college football today was hatched inside an old building in the Bronx by Moorhead, a one-time sportswriter who became Penn State’s coveted offensive coordinator.