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New NIL opportunity could benefit all Michigan student-athletes

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A new opportunity for Michigan football players to profit off name, image, and likeness (NIL) has launched in conjunction with REVEL Moments and Valiant Management Group, with the intention of engaging all Michigan athletes.

Wolverine+ is a subscription-based platform with a monthly fee of $7 and subscribers will have access to a variety of content and interactions with Michigan football players. REVEL and Valiant said all participating athletes will be paid “at least” 100% of the subscription revenue, according to a release Monday.

The first episode on Oct. 10 will feature a live discussion and fan interactive question-and-answer with several captains of the football team.