Under Armour Founder and CEO Kevin Plank joined UCLA Director of Athletics Dan Guerrero to introduce the partnership between one of the world’s most recognizable collegiate athletic programs and the global leader in innovative performance products.
The UCLA Athletics Department held a press conference this afternoon to announce that the school has agreed to a 15-year, $280 million apparel deal with Under Armour.
The deal is record-setting, surpassing Nike's recent deal with Ohio State.
As part of the partnership, Under Armour will exclusively design and supply the footwear, apparel and equipment for training and game-day uniforms for all 25 of the university’s men’s and women’s varsity athletic teams.