When you return 20 of 24 starters plus an All-American kick returner coming off a 9-4 season and a Top 25 finish in the SEC, the expectations are going to be a bit higher.
Couple that with the addition of four elite junior college prospects and the fact that your team did not lose any game in regulation by more than five points last year, and the expectations skyrocket.
Adding the best defensive coordinator in the country might help as well.
Such is now the case with the Tennessee Vols.
Entering his fourth year, Butch Jones has completed his rebuilding process, and the media has picked up on it.