As technology continues to exert its enormous impact on sports, the in-game fan experience is extremely important and rapidly changing. Before the advent and mass proliferation of smartphones, teams had the fairly unobstructed attention of their fans. While competing factors weren’t completely absent in the past, the thought process that teams must now consider in order to compete for attention has done a complete 180 in a society where fans are borderline addicted to checking their phones.
This evolution has created a challenge for front offices that want to ensure their fans still value the in-game experience. With a much greater importance being placed on having full access to one’s smart devices, data consumption at venues has been a challenge.