As the sun cast into the late-morning June sky, the New York Yankees organization left their former ticket reseller, the Yankees Ticket Exchange, in the shadows.
After years of back and fourth head-knocking, the Yankees and StubHub announced an agreement on a multiyear sponsorship deal which deems StubHub the team’s official ticket reseller. The Yankees and StubHub agreed on a price point in neighborhood of $100 million, as they hope to provide Yankee fans with “a first-class ticket experience.”
Regarding the agreement, StubHub’s main caveat discussed how much tickets could be discounted. The new system will begin on July 7, opening for ticketing for the July 15 game and will run through the rest of the 2016 season.