Whether you are on land, in the air, or out at sea, GoPro’s recent explosion onto the market has made quite a splash in enabling people to immerse themselves in creative and unique video content. Founded in 2002 by Nick Woodman, these high-definition camcorders have caused companies to rethink how they market content. Now with it’s success, GoPro is quite literally expanding its horizons, capturing 360 degrees of video through an action camera maker company called Kolor.
What Kolor brings to the table is quite unique: it helps users combine multiple photographs or videos into a panoramic or spherical content, which allows for the user to feel fully ingrained in the experience.