On Friday, the NBA celebrated becoming the first professional sports league to surpass one billion social media likes and followers. It can thank Kevin Durant and Russell Westbrook for the help.
The league counts all of its players' social media likes and follows across Facebook, Twitter and Instagram, and the Thunder duo ranks among the Top 10 players in the NBA. Behind only LeBron James (66.3 million) and Kobe Bryant (33.7 million) Durant is No. 3 with 28.8 million likes and follows across the three social media platforms. Westbrook is No.