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Why the lack of Grizzlies in national commercials?

NBA national TV commercials will be with us from opening tip next week (Oct. 25) until the end of The Finals in June. We watch them, we love them (at least I do). Last season, we got to hang out with The Hoopers, watch LeBron James prove fans wrong about him and his Kia (shoutout to Richard Jefferson’s Snapchat) and explored “the zone” with Blake Griffin.

These commercials are enjoyable to most and are played non-stop, regardless of what teams are actually playing in the nightly featured game. This constant barrage of commercials gives players a bigger spotlight and although it’s usually already popular players featured, it helps expand the players’ brand.